One of the key reasons for the GCC2010 starting this
Sunday is the prettiness of the date. It's a date that works in all the participating countries, some of which write the date with the month at the start, others with the month in the middle.
10-10-10 has also inspired others
and
GCC2011
And guess what the starting date is for next year?
Yes, you guessed it 11-11-11, and it's a Friday.